Selecting horizontal portal software remains difficult because of the expanding scope and increasing overlap among related product categories and vendors. Application leaders responsible for portal initiatives must identify and exploit the capabilities that matter most in support of business goals.
- The horizontal portal market represents a set of capabilities at the root of the burgeoning digital experience platform market, representing a more-comprehensive set of capabilities required for digital presence.
- Portals and web content management (WCM) systems increasingly compete to support digital marketing and other customer-facing use cases.
- Key innovations involve the ability to empower business users and the application of big data and machine learning to improve engagement automatically and continually.
Jahia Digital Experience Platform, the most comprehensive on the market, unifying CMS, Portal, Digital Marketing and Commerce.
This market recognition is paramount in Jahia’s strategy and vision. It actually confirms the fit our enterprise software platform presents to the needs of the most demanding organizations in the world by helping CIO’s and CMO’s and their teams to deliver the most sophisticated digital projects together. The unification of CMS, portal, digital marketing and commerce into a single, open Digital Experience Platform provides these organizations with the ability to scale, leverage modern or legacy apps and deliver personalized experiences to their customers around the world.