Choosing the right content management system (CMS) can significantly impact your organization’s digital presence. Jahia, a pioneer in both traditional and headless CMS, has proven experience as an optimal choice for enterprise businesses seeking a balance between flexibility, functionality, and user-friendly design. In this article, we'll review Jahia's capabilities aligned with the five essential factors when selecting the optimal enterprise headless CMS.
1. API-First Architecture: Enabling Data Interchange
Application programming interfaces, or APIs, connect backend content with front-end presentation by fostering application crosstalk for data. Two popular types of APIs in this context are Representational State Transfer (REST) and GraphQL.
Most portals work with APIs from two different directions: design and system. Optimizing API design enables large and multiple teams to work on the portal seamlessly and deploy features. Optimizing the system means the API design can handle the growing demands from consumers and users for fulfilling their requests. On both counts, the API infrastructure can become increasingly complex with the number of developers working on it because of internal styles and codebase divergence.
Jahia's API-first design makes it a powerful tool for delivering content across multiple platforms and devices. Jahia supports both GraphQL and REST API to deliver content, ensuring smooth content interchanges, which can enhance an organization’s user experience and digital reach.
2. Scalability: Anticipating Future Needs
An organization’s content and distribution should be strategically delivered and, as the organization and its audiences, needs, and business targets evolve and grow, so should its CMS. The CMS must pace functionality without sacrificing quality, previous work, or performance.
Over time, your organization may want to expand the scope and size of your portal or host multi-sites or multiple brands through one CMS instance. The right portal will be able to handle increased traffic and data loads as your organization shifts to meet demand and new business targets.
Jahia ensures your headless CMS grows with your organization. Its scalability can manage increased traffic and expanded content needs, making it a future-proof choice.
3. Multi-lingual Support: Reaching Wider Audiences
In today’s global business market, it is important that organizations deliver engaging content for audiences in their native language for higher conversion rates and customer satisfaction. A headless CMS must be able to contextualize language across diverse digital platforms in both content creation and delivery. It should also facilitate integration with localization tools and services to automatically translate and adapt content for different regional audiences.
Localizing content in two or more languages can boost search engine optimization (SEO), increase brand trust and credibility with consumers and users, and cost-efficient visibility by meeting your audience(s) where they are already looking for resources.
For businesses with a global footprint, Jahia's multi-lingual support is invaluable. Jahia can simplify managing content in multiple languages, allowing organizations to reach wider international audiences.
4. Multi-Tenant and Multi-Site Support: Streamlining Management
In today's global marketplace, companies are not just looking for robust digital solutions; they need systems that can effortlessly scale and manage diverse digital properties across various geographies and business units. You can think of multi-tenant/multi-site portals like an apartment building, where various tenants have individual apartments that are private and secure but share infrastructure.
There are distinct advantages of working with multi-tenant architecture in that all tenants will work with a single version of code, which simplifies management. System updates can deploy across all tenants and users vs. applying individual updates. In other words, developers do not need to manage multiple versions of the portal across different platforms; instead, they manage one version across all tenants so they can focus on higher thinking projects or new business opportunities.
This is where Jahia's multi-tenancy and multi-site features become pivotal. For global organizations, the ability to create and manage multiple sites through a single instance of Jahia offers a streamlined, cost-effective headless CMS solution.
5. Content Preview: Empowering Content Creators and Marketers
Traditional CMS platforms provide content creators with an intuitive interface—a “What You See Is What You Get” (WYSIWYG) editor—to create and format content which is not available in a headless CMS. A content preview feature in a headless CMS allows content creators and editors to preview omnichannel content across multiple platforms for how it will appear before publishing.
Content creators can also check the responsiveness of content assets, conduct real-time edits, and test content updates immediately without saving the changes as published. This promotes autonomy for non-technical users as well as high customization capabilities.
Jahia enables organizational content creators and marketers to preview content across various platforms and devices before publishing for consistency and quality as well as deliver an improved user experience across all platforms.
Altogether, Jahia's headless CMS capabilities align perfectly with the five essential factors you need to consider when choosing a headless CMS. By offering a solution that combines the flexibility of a headless CMS with traditional CMS features, Jahia stands as an optimal choice for organizations aiming to maximize their digital content management.