
Built-in Customer Data Platform (CDP)
Turn signals into profiles and segments you can activate fast.
Collect rich signals from your websites and apps, then transform them into unified profiles and real-time segments for analytics and personalization.
- Collect out of the box: page views, searches, forms, downloads, logins, UTM, device, location
- Unify profiles across sessions (profile stitching)
- Segment and score audiences in real time
- Start on day one: no heavy setup, no tagging plan required



