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Customer Data – Marketing's Secret Weapon

In a hyper-connected world where digital experiences are more important than ever, tools and technology remain crucial. While there isn't a "one-size-fits-all" approach, marketers and IT professionals need to take into account core principles to guide implementation of a successful technology strategy.

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Seizing the Digital Experience Opportunity: Why the Marketing-IT Partnership is Crucial

In a world where the quality of the customer experience is make-or-break for brands, marketing departments have never been more dependent on technology to be effective. Read our new research to understand how organisations can empower marketing and IT functions to work together as effectively as possible.

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Ars Logica Compass Guide to WCM, Q2 2020

In an independent evaluation, Ars Logica ranked Jahia first overall in its technical evaluation and second in architectural flexibility. This report takes a deep dive into how Ars Logica came to these conclusions, including an in-depth analysis of Jahia’s software and what makes it unique amongst all other WCM vendors.

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Forrester Now Tech: Web Content Management Systems, Q4 2018

A Web Content Management System (Web CMS) helps improve content processes, maximize content reuse across multiple channels, and deliver relevant experiences at scale. The list of vendors that offer Web CMS solutions are diverse and vary by size, functionality, geography, and vertical market focus. Download this Forrester Now Tech report to get a glimpse at the value you can expect from a web CMS provider, and to help you select a vendor based on your varied criteria!

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Data Privacy In A Post-GDPR World

5 février 2020

With customer data privacy now at the forefront of the DXP conversation, courtesy of laws like GDPR and similar forthcoming legislation, many companies are still scrambling to figure out how to adjust their business practices to meet these new compliance requirements.

Jahia's Elie Auvray, along with co-writer Kristina Podnar, take a deep dive into the wide-ranging impacts of the 2018 GDPR law, including how companies have adjusted to the new requirements, what technologies have had the biggest impact, and how these new laws actually benefit those looking to build long-term, trust-based relationships with their customers.

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Getting Started With Java-Based CMS

Learn how developers are using Java-based content management systems (CMS) to quickly craft and deploy content-enabled digital experiences, how to choose the right CMS for your Java application, and how to put a modern CMS into practice.

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Portails et services au coeur de l'expérience usager du secteur public

Les administrations françaises proposent désormais une expérience usage à la hauteur de celle portée dans la sphère privée. Les chantiers recouvrent différents types de solutions, tant pour gérer le "front office' que le 'back office'. C'est à ce titre que les portails web reposant sur des services numériques font figure de solutions emblématiques. Que font les administrations pour améliorer la performance de leur site ? Quels services proposent-elles ? 

Voilà juste un échantillon de questions, auxquelles le cabinet d'études MARKESS by exaegis propose de répondre à travers ce livre blanc. Ce dernier explore aussi l'indispensable montée en maturité imposée par les usagers. Le tout s'appuie sur les retours de plus de 100 décideurs IT et métiers. 

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